Domain Authority dropped 10 points and I don't know why
-
In my latest site crawl, the domain authority dropped 10 points for no apparent reason. There have been no changes to the site. The only change I have made this month is to block referral spam to the site. My competitors' DAs have stayed the same too.
website name: https://knowledgefront.co.uk/
Any ideas?
-
Check for incoming links and see if there's any pattern. Check referral traffic and see if any bot traffic is landing on your website or not. Try the following steps:
- Create a filter in analytics
- Block spam IPs
- Block bot traffic to land on your website.
- Create quality backlinks
- Find out pages that are performing lower in SERP i.e. 5,6,7 or 8,9th positions. Optimize them and push them for better CTR.
Once you are done, submit sitemap and wait for some time, I hope this will help you out recovering the lost DA as it works for me.
Regards,
Ravi Kumar Rana
TheSEOGuy -
@lisababblebird said in Domain Authority dropped 10 points and I don't know why:
With just a quick look, you've got 53ish links and many of them are questionable at best, or directory links.
So, link quality may be an issue, also, did you manually disavow links? If so, you probably just brought unwanted attention to your site.
We never tell clients to disavow on their own... only if they receive a manual penalty do we take that step.
Instead, focus on building actual valuable links as Google and other search engines have gotten pretty good at recognizing and ignoring spam links on their own.
Got a burning SEO question?
Subscribe to Moz Pro to gain full access to Q&A, answer questions, and ask your own.
Browse Questions
Explore more categories
-
Moz Tools
Chat with the community about the Moz tools.
-
SEO Tactics
Discuss the SEO process with fellow marketers
-
Community
Discuss industry events, jobs, and news!
-
Digital Marketing
Chat about tactics outside of SEO
-
Research & Trends
Dive into research and trends in the search industry.
-
Support
Connect on product support and feature requests.
Related Questions
-
looking for strategies to increase DA
any pointers or information on strategies to increase DA. I'm just starting to understand and get results on my website so I'm looking for any idea sharing.
Link Building | | libertyjumpers
my names mike, i have a Las Vegas bounce house party rental business.
website
https://www.libertypartyjumpers.com/0 -
Unsolved Next scheduled Domain Authority Update?
Hello, can someone with API access please check it for me? I am told it is available here: http://moz.com/products/api/updates Thank you
API | | archimede910 -
Can't get Google to index our site although all seems very good
Hi there, I am having issues getting our new site, https://vintners.co indexed by Google although it seems all technical and content requirements are well in place for it. In the past, I had way poorer websites running with very bad setups and performance indexed faster. What's concerning me, among others, is that the crawler of Google comes from time to time when looking on Google Search Console but does not seem to make progress or to even follow any link and the evolution does not seem to do what google says in GSC help. For instance, our sitemap.xml was submitted, for a few days, it seemed like it had an impact as many pages were then visible in the coverage report, showing them as "detected but not yet indexed" and now, they disappeared from the coverage report, it's like if it was not detected any more. Anybody has any advice to speed up or accelerate the indexing of a new website like ours? It's been launched since now almost two months and I was expected, at least on some core keywords, to quickly get indexed.
Technical SEO | | rolandvintners1 -
WordPress Sub-directory for SEO
Hi There, I'm working on a WordPress site that includes a premium content blog with approx 900 posts. As part of the project, those 900 posts and other membership functionality will be moved from the main site to another site built specifically for content/membership. Ideally, we want the existing posts to remain on the root domain to avoid a loss in link juice/domain authority. We initially began setting up a WordPress Multisite using the sub-directory option. This allows for the main site to be at www.website.com and the secondary site to be at www.website.com/secondary. Unfortunately, the themes and plugins we need for the platform do not play nicely with WordPress Multisite, so we started seeking a new solution, and, discovered that a second instance of WordPress can be installed in a subdirectory on the server. This would give us the same subdirectory structure while bypassing WordPress Multisite and instead, having two separate single-site installs. Do you foresee any issues with this WordPress subdirectory install? Does Google care/know these are two separate WordPress installs and do we risk losing any link juice/domain authority?
Intermediate & Advanced SEO | | HimalayanInstitute0 -
Redirect url that don't end with slash
Hi! I need to add in my .htaccess a way to redirect URL that don't end with / to the one thats end wth /.For example, I need http://example.com to redirect to http://www.example.com/. And, of course, this redirection should be only for URLs that don't end with /, so I don't get double // at the end. I already have the code to redirect the non-www to the www, but can't find a way to do the slash thing. Thanks!
Technical SEO | | arielbortz0 -
Rel=author: Which Google+ profile do I use (personal profiles or profiles set up under company email domain)?
Since our organization uses Google Business Apps, everyone in our org has a Google account under our company's domain name. When Google+ came out a lot of our employees set up two separate Google+ accounts (one under their work email address and one under their personal email address). Some people use one account more than the other. I'm about to set up rel=author on our blog, but I'm not sure which profiles to link to: personal account, business account or the account the individual uses the most?
Technical SEO | | janrain0 -
Best strategy for redirecting domain authority from an acquired site...?
Hi all, I'm an in-house for a company that made several acquisitions last year prior to my starting. I'm just now hearing about several loose-ends websites that belong to companies that have been absorbed by us. The question is how to best approach the task of utilizing that site's domain authority to our site's benefit. There is already a link to the homepage in the header of the site in question (our logo's right under theirs) so we're already getting some linkjuice. Looks like the whois information never changed. Here are the options I'm considering: 1. Blanket redirect (all of their pages there into our home page) - not ideal. 2. Targeted redirect (try to "connect the dots" between content pages with similar subjects/keyword relevance - better than #1, but is it worth the extra effort? 3. More linking (add more strategically placed and keyword optimized links back to our site) - also more work, but certainly do-able if the consensus is to leave the site up. 4. Any other suggestions? Thanks for your help everyone!
Technical SEO | | TGViaWest0 -
How do I use the Robots.txt "disallow" command properly for folders I don't want indexed?
Today's sitemap webinar made me think about the disallow feature, seems opposite of sitemaps, but it also seems both are kind of ignored in varying ways by the engines. I don't need help semantically, I got that part. I just can't seem to find a contemporary answer about what should be blocked using the robots.txt file. For example, I have folders containing site comps for clients that I really don't want showing up in the SERPS. Is it better to not have these folders on the domain at all? There are also security issues I've heard of that make sense, simply look at a site's robots file to see what they are hiding. It makes it easier to hunt for files when they know the directory the files are contained in. Do I concern myself with this? Another example is a folder I have for my xml sitemap generator. I imagine google isn't going to try to index this or count it as content, so do I need to add folders like this to the disallow list?
Technical SEO | | SpringMountain0